The sale of medicines online is really a good business if even Amazon has decided to jump into the sector. But those who buy must learn to distinguish between good deals and rip-offs that deal damages to wallet and health. E-commerce has been rapidly expanding for some years now and allows us to save time, travel and even money because it also offers the possibility of comparing prices quickly. The online pharmacies, however, deserve a separate discussion because differently regulated by the rest of the online stores due to the peculiarities of the pharmacological products.
Mail-order drugs: a growing trend in 2019-2022
Amazon entered the online drug market last year. Its major rivals are based in Canada: it is hard to beat the affordability of prices quoted by Canadianpharmacygenerics.com and similar discount-aggregating platforms. It is news that pleases many, if only for the guarantee of speed in deliveries. The number one in the e-commerce world, however, will have to adapt to the rules that regulate the sale of drugs on the web. Anyone wishing to buy drugs on the Internet must be prepared and know some basic rules. Scams are always lurking and you need to know what you can buy without breaking the law and learning to choose the right sites.
E-commerce is a well-established reality. More and more people are choosing to buy drugs online while sitting comfortably at home and to receive their products directly from the postman. The advantages of online shopping are many. You are not obliged to buy immediately, you can look up and read more info on the product you are interested in, you can evaluate what the best price and offers are. Once evaluated, you can buy it in the store that inspires the most confidence, both for customer reviews, which are still subjective, but also based on the security given by that particular store. But there are very specific rules to respect and it is good to make sure they are followed, so as not to run into illegal operators and counterfeit drugs. And the consumer to guard themselves must pay attention to the prices that can vary a lot from one site to another and even double up.
Details to look into when choosing a Canadian drugstore
The site must be authorized to sell drugs online and this requirement can be verified thanks to the security sticker (look for CIPA certification, for instance – Canadian International Pharmacy Association).
Pharmacies and parapharmacies that decide to sell items such as supplements, medical accessories, cosmetics, and therefore non-drugs online, do not need any authorization. By law, drugs sold online must have exactly the same price they have in the corresponding physical pharmacy.
You need to check how much the shipping costs are affected (from $ 5 upwards). In general, they are canceled above a certain subtotal: without increasing the consumption of drugs, trying to merge purchases between them can be convenient.
Many choose the best online pharmacies with free shipping because paying the shipping costs is a nuisance, it seems like throwing the money away. Making purchases online without shipping costs is like buying in your trusted store with the advantage of having a bigger discount.
Buying drugs online can be a way to look for the best price, but you can also save money by choosing the equivalent medicine with the same active ingredient.
Keep in mind that not every order placed at a Canadian Pharmacy online will be shipped to you from Canada: unlike drugstores with physical presence, virtual stores may have their warehouses in third party countries, usually in the vicinity of their main suppliers. And when you order generic drugs, chances are that your package will be shipped directly from the country of the
Lastly, you can look up the information on the domain registration using the WhoIs service. This will give you an idea about the pharmacy’s history: the longer back it goes, the better credibility the pharmacy has. Scamming businesses are tracked down and extirpated on a regular basis with the authorities being vigilant and having zero tolerance towards rogue pharmacies. But if a drugstore has been around for 5+ years, you can rely on its having no beef with law.
Other things to pay attention to when choosing an e-drugstore
The strategies for digital marketing can be very articulated and developed on multiple channels, to expand the coverage and range of commercial initiatives so as to intercept a larger number of potential customers. Not always, however, more is better: dispersing time and resources on too many fronts can have the opposite result, resulting in a weak and unconvincing marketing activity, however vast in its scope. How to spot a pharmacy that pursues customers’ best interests?
Let’s start from the assumption that there is no universal solution, a reliable pharmacy needs to create tailor-made commercial strategies by evaluating case by case identity, objectives, positioning, and budget: in this way it will be possible to adopt the most effective actions for that situation and obtain the expected results that you as a customer will benefit from. However, there are fundamental elements that are essential for every activity.
There are some tips that every online pharmacy should keep in mind to lay a solid foundation for their business and eventually build more structured communication and marketing. If a pharmacy meets the criteria, you know you are in a right place to order your healthcare products.
Those who make online purchases want to be sure that they have a quality and reliable service in front of them: not being able to verify who is on the other side of the screen, the best way to find the desired guarantees is to read the reviews of other users . 90% of customers, in fact, consider it important to deal with the experiences of other users and therefore control at least 6 reviews: this is because people have more confidence in the opinions of their peers than in slogans and proclamations made by the pharmacy manager.
It is therefore important for a pharmacy website to have an integrated review system where possible, so as to have an important and immediate index of the feeling of your fellow customers towards the e-pharmacy, which in turn will influence the potential ones. In dialogue with those who requested information or reported a critical issue, the pharmacy should prove to be transparent and reliable, while by obtaining feedback on the user experience on the site and on prices, targeted improvements can be made: in both cases a negative report can be transformed into an opportunity to improve the services they are offering. Even without an integrated review system, you can rely on Google Business to monitor opinions and assessments about the business.
The web provides a large amount of data about customers and potential buyers: information on age, gender, buying preferences, behaviors and interests can be used as a basis for building more accurate and personalized marketing strategies. By integrating tools such as Google Analytics into a pharmacy, pharmacy managers are able to better understand who enters their site and how they behave in order to align with the real expectations of the user. This data can also be used to create offers and advertising banners tailored to the individual customer, thus creating a more personal relationship with the online pharmacy and encouraging specific purchasing behaviors – this is how you get personalized offers and deals to save more money on exactly the type of products you are interested in.
The pharmacy doesn’t have to be present at every front of media channels, but a reasonable social network presence increases pharmacy’s credibility and interactivity. Some of these channels have become increasingly important for any e-commerce pharmacy, almost fundamental: the presence on social media and digital marketing allows customers to reach the store’s reps with a good reliability in the face of investments of time and money content. It is important to see that they are making an effort to retain their customers, adding useful information, advice and news to the commercial proposals that come from the authoritative voice of a health professional.
Final thoughts on Canadian Pharmacies
The booming development of online drug purchases in Canada is due to two major factors:
- it is possible to find cheaper generic equivalents to costly drugs that are unavailable in the US;
- it saves the heavy embarrassment of asking for products like those against erectile dysfunction and the like.
It becomes quite obvious to say that the most popular drugs are those that most are embarrassed to ask for:
- those against erectile dysfunction;
- those to increase sexual potency;
- slimming drugs;
- anabolic for muscles;
To choose where to buy drugs online it is always advisable to check that the pharmacy has the necessary authorizations. If you cannot find a licensing number (many e-pharmacies in Canada do not display this sensitive information, but are willing to communicate it to you once you make a query), contact customer support.
We hope this helps you choose your next Canadian drugstore in an informed way for truly awesome health outcomes!